Product Marketers currently struggle to obtain accurate research in emerging markets, because retailers and marketers still rely on pen and paper. Gyaan Tel utilizes mobile phone technology to help retailers and marketers get more out of their businesses.
Gyaan Tel provides marketers with aggregated sales and distribution data, enabling data analysts and product managers to focus on particular trends across districts.
“Last Mile” Sales Data
Market Share Information
Category Based Data
Time Series Analysis
Real-time data analysis enables marketers to reallocate sales and marketing resources from one area to another. Product managers can respond to the market in real-time more efficiently and effectively. Sellers can be directed to higher opportunity sales.
As a new middle class emerges, consumer tastes and preferences are rapidly changing. Gyaan Tel enables marketers to keep abreast of these changes and respond to market demands intelligently.